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Ciente > Blog > marketing technology

Lead Tracking: Shifting Probability in Your Favor

Lead Tracking: Shifting Probability in Your Favor

Lead Tracking: Shifting Probability in Your Favor

Ciente Editorial Team August 1, 2025

Marketers have become addicted to certainty. Yet, the industry is

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Display Advertising Strategy: Are Your Targeted Ads Converting?

Display Advertising Strategy: Are Your Targeted Ads Converting?

Ciente Editorial Team July 25, 2025

Vanity metrics obscure ad performance. So, what can uncover its

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AI is killing organic traffic. Now what?

AI is killing organic traffic. Now what?

Ciente Editorial Team July 24, 2025

AI is changing the way people interact with the internet.

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Display Ad Examples: Brands Thriving in the New Advertising Era

Display Ad Examples: Brands Thriving in the New Advertising Era

Ciente Editorial Team July 21, 2025

In a world of scrolls and skips, only intuitive display

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Reach Your Target Accounts with ABM Display Advertising Strategies

Reach Your Target Accounts with ABM Display Advertising Strategies

Ciente Editorial Team July 18, 2025

Businesses are struggling with digital noise. Can traditional display advertising

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Creative Strategy Meets Data: Fragmented Dashboards to Strategic Narratives

Ciente Editorial Team July 17, 2025

Creative strategy and data are assumed to be at odds.

Read More »
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