Why the Thinking Behind Partner Ecosystems Must Change: A Deep Dive
Ciente Editorial Team
August 17, 2026
67% of B2B leaders expect partner-driven revenue to grow this
Designing Partner Network Programs for Predictable Revenue
Ciente Editorial Team
August 14, 2026
Most partner network programs have plenty of partners and very
Google’s Rapid Gemini 3.7 Flash Release Proves the AI War Has Moved to Workflows
Ciente Editorial Team
August 14, 2026
Google launched Gemini 3.7 Flash just three weeks after its
Ciente’s Guide to Acquisition Marketing and How to Make It Work for Your Business
Ciente Editorial Team
August 14, 2026
Acquisition marketing costs keep climbing. Conversion rates keep sliding. Something
Microsoft Closes 15 China Offices; Hit by Beijing’s Push for Domestic Software
Ciente Editorial Team
August 14, 2026
Microsoft quietly closed 15 branches in China over five years.
A Researcher Dropped a Windows Zero-Day After Microsoft Threatened Legal Action
Ciente Editorial Team
August 13, 2026
Microsoft threatened a security researcher with legal action. And the