Marketing Technology - Ciente

Total Addressable Market (TAM): Determine Your Business's Viability

Total Addressable Market (TAM): Determine Your Business’s Viability

Ciente Editorial Team October 10, 2025

TAM is a dream- what if the entire world buys

Chips. AI. Efficiency. The world seems to revolve around computational prowess. Yet Intel has been largely absent from these discussions- losing market share. Could this be their turning point? Intel to unveil the next generation of the Lake chips, called the Panther Lake, their codename for Core Ultra Series 3 mobile processors. This processor promises up to 30% less power consumption and will have Intel Arc Xe³ integrated graphics. However, is this salvation for Intel and an opportunity for growth? Ever since it announced a partnership with Nvidia, Intel has been the object of speculation for many. Where does the company go? Intel has lost market share to AMD and Nvidia. Then there was the capital injection from the SoftBank group and the US government's buy-in of a 10% stake at $8.9bn. Intel has experienced a rocky road. At one point, it was the chip maker. Intel's i3 to i7 processors were the best in the market. Macs, Dell Latitudes, and hardcore gaming PCs all had Intel chips. Intel inside, went the historic copy. But no empire can stand forever. AMD and Nvidia have outpaced Intel by a huge margin- why? Many critics point out that it's because they did not capitalize on the AI hype. But perhaps the reasons go deeper. According to Reuters' report from 07th August, 2025, Intel has been struggling to launch its next-gen because of manufacturing struggles. Intel has been facing an uphill battle with changing processes, leadership, and accusations that its CEO, Lip-Bu Tan, allegedly works for China. But the tech world has been waiting for Intel to succeed. The company that once became a household name might fall into obscurity. But that would be a tragic day. For it was known for innovation and bringing the computer to each household. Without Intel, maybe the proliferation of this tech wouldn't be possible. Yet, the future seems uncertain. Let's hope the Panther Lake proves to be an advantage and not just "another competitor" to AMD's and Apple's line of chips.

Intel to unveil details of next-gen Panther Lake laptop chips

Ciente Editorial Team October 9, 2025

Chips. AI. Efficiency. The world seems to revolve around computational

WhatsApp Tests Out Cool New Feature to Amp Up Chatting with Status Questions

WhatsApp Tests Out Cool New Feature to Amp Up Chatting with Status Questions

Ciente Editorial Team October 9, 2025

WhatsApp is testing a new interactive feature. Could it become

OpenAI and AMD Sign A Multi-Billion Dollar Chip Deal: What Could Be the Stakes Involved?

OpenAI and AMD Sign A Multi-Billion Dollar Chip Deal: What Could Be the Stakes Involved?

Ciente Editorial Team October 8, 2025

OpenAI set to build one-gigawatt worth of AI facility using

Outbound Sales Playbook: A failing strategy or a misused tool?

Outbound Sales Playbook: A failing strategy or a misused tool?

Ciente Editorial Team October 7, 2025

Are playbooks really working for your sales team? The data

Brand Governance: Removing Inconsistencies for Better Messaging

Ciente Editorial Team October 7, 2025

Brand inconsistencies turn marketing spend into a budget sinkhole. Coherence

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