
Leads v/s Prospects: Can Businesses Differentiate Accurately?
Marketers and SDRs use leads and prospects interchangeably despite their

Marketers and SDRs use leads and prospects interchangeably despite their

Lead gen feels frustrating- emails and cold calls may not

The customer is king. Remains true even in B2B. Without

Without reliable customer data and insights, marketing campaigns often fail.

Sales-ready leads are big on marketing priority list. But with

Do you know that cold calling had a success rate