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Ciente > Blog > B2B marketing

Brand Management: The Complete Guide

Brand Management: The Complete Guide

Brand Management: The Complete Guide

Ciente Editorial Team July 30, 2025

Brand management isn’t deciding between logos and catchy phrases. But

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Optimize Your Campaign Performance with the Right Display Ad Metrics

Optimize Your Campaign Performance with the Right Display Ad Metrics

Ciente Editorial Team July 29, 2025

Tracking only CTRs can leave you questioning your ad campaign’s

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Display Advertising Strategy: Are Your Targeted Ads Converting?

Display Advertising Strategy: Are Your Targeted Ads Converting?

Ciente Editorial Team July 25, 2025

Vanity metrics obscure ad performance. So, what can uncover its

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Display Ad Examples: Brands Thriving in the New Advertising Era

Display Ad Examples: Brands Thriving in the New Advertising Era

Ciente Editorial Team July 21, 2025

In a world of scrolls and skips, only intuitive display

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Reach Your Target Accounts with ABM Display Advertising Strategies

Reach Your Target Accounts with ABM Display Advertising Strategies

Ciente Editorial Team July 18, 2025

Businesses are struggling with digital noise. Can traditional display advertising

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Creative Strategy Meets Data: Fragmented Dashboards to Strategic Narratives

Ciente Editorial Team July 17, 2025

Creative strategy and data are assumed to be at odds.

Read More »
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