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Ciente > Blog > B2B marketing

Why Lead Generation Will Be the Core Pillar of Growth in 2026

Lead generation core pillar of growth

Why Lead Generation Will Be the Core Pillar of Growth in 2026

Ciente Editorial Team December 25, 2025

Lead generation isn’t optional. It has become the difference between

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B2B Marketing Trends That Will Steal the Show in 2026

B2B Marketing Trends That Will Steal the Show in 2026

Ciente Editorial Team December 25, 2025

Marketing lost its spark in 2025. Could B2B marketing trends

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AI's Impact on B2B Marketing in 2026: The Changing Waves

AI’s Impact on B2B Marketing in 2026: The Changing Waves

Ciente Editorial Team December 24, 2025

2026 is the year we stop pretending the AI revolution

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Tech trends in 2026

Predicting the Future: Tech Trends in 2026

Guest Author December 24, 2025

Every December, technology publishes the same genre of fiction. Lists

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The Shortcomings of Poor Branding for B2B Businesses

The Shortcomings of Poor Branding for B2B Businesses

Ciente Editorial Team December 19, 2025

Most B2B brands don’t lose deals because of product gaps.

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A Nuance Dive into How Omnichannel Marketing Will Help Brands Grow in 2026

A Nuance Dive into How Omnichannel Marketing Will Help Brands Grow in 2026

Ciente Editorial Team December 19, 2025

Everyone wants omnichannel marketing. But very few teams are ready

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