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Ciente > Blog > marketing technology

Layered Data Approach: A Comprehensive Guide

Layered Data Approach: A Comprehensive Guide

Layered Data Approach: A Comprehensive Guide

Guest Author December 5, 2025

The future of data lies in owning it and securing

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Content Marketing Strategies That Actually Work in the Financial Industry

Content Marketing Strategies That Actually Work in the Financial Industry

Guest Author December 5, 2025

Let’s be honest. Most content in the financial industry is

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Intelligent Workflows in Marketing

Intelligent Workflows in Marketing

Guest Author December 3, 2025

Marketing is stuck in a loop of tech buzzwords and

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Beyond the Lead Score: How to Measure 'Dark Social' Impact in Regulated Markets

Beyond the Lead Score: How to Measure ‘Dark Social’ Impact in Regulated Markets

Ciente Editorial Team November 26, 2025

Let’s be honest. Your attribution dashboard is lying to you.

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The Trust Problem Fintech Advertising Won't Acknowledge

The Trust Problem Fintech Advertising Won’t Acknowledge

Ciente Editorial Team November 21, 2025

Fintech advertising fails because it treats trust as a conversion

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Tech Shares Boom As NVIDIA Publishes Stunning Quarterly Results

Tech Shares Boom As NVIDIA Publishes Stunning Quarterly Results

Ciente Editorial Team November 20, 2025

Nvidia’s blow-out AI earnings reignite the tech rally but also

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