MSP Marketing That Doesn’t Sound Like Every Other Brand: A Smarter Playbook
Ciente Editorial Team
July 10, 2026
Ask ten MSPs what makes them different and nine of
Google’s New AI Ad Labels Aren’t Quite Enough
Ciente Editorial Team
July 10, 2026
Google’s new AI ad labels aim for transparency, but rely
C-Suite Content Without Intent Data Is Just Expensive Guesswork
Ciente Editorial Team
July 9, 2026
C-suite buyers decide in silence. By the time they take
Lovable’s $13.2 Billion Valuation Might Be a High-Stakes Gamble Against Its Own Suppliers
Ciente Editorial Team
July 9, 2026
Lovable might hit a $13.2 billion valuation, but its success
Gap Selling: A Different Way of Thinking About Sales
Ciente Editorial Team
July 8, 2026
SDRs pitch before the buyer has admitted they have a
Apple Loses Its Fight Against EU Gatekeeper Rules
Ciente Editorial Team
July 8, 2026
An EU court has rejected Apple’s attempt to dodge gatekeeper