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Ciente > Blog > Content marketing

CRM Overhaul That Actually Moves the Needle: Optrua + ADG Drive Leads Up 80%

CRM Overhaul That Actually Moves the Needle: Optrua + ADG Drive Leads Up 80%

CRM Overhaul That Actually Moves the Needle: Optrua + ADG Drive Leads Up 80%

Ciente Editorial Team January 9, 2026

Optrua’s CRM modernization with ADG didn’t just update software- it

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What Do Your Customers Think of You? A Social Listening Pillar

What Do Your Customers Think of You? A Social Listening Pillar

Ciente Editorial Team January 9, 2026

Your customers are talking- about you, your competitors, what works,

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Content Marketing Trends 2026

Content Marketing Trends 2026

Ciente Editorial Team December 26, 2025

Another year, another batch of predictions. Except this time, the

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What is a Customer Value Proposition and Why Does It Matter?

What is a Customer Value Proposition and Why Does It Matter?

Ciente Editorial Team December 23, 2025

Most B2B companies think their customer value proposition works until

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The Shortcomings of Poor Branding for B2B Businesses

The Shortcomings of Poor Branding for B2B Businesses

Ciente Editorial Team December 19, 2025

Most B2B brands don’t lose deals because of product gaps.

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Google Wants Its Users to Wake Up With AI- A Morning Briefing by Gemini.

Google Wants Its Users to Wake Up With AI- A Morning Briefing by Gemini.

Guest Author December 17, 2025

Google’s Gemini-powered CC emails you a tailored morning briefing from

Read More »
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