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Ciente > Blog > Lead Management

Demand Generation: The People Problem Marketing Refuses to Admit

Demand generation the people first approach

Demand Generation: The People Problem Marketing Refuses to Admit

Ciente Editorial Team November 6, 2025

Marketing is people first, yet all campaigns are devoid of

Read More »
Event Branding

Rethink: Event Branding

Ciente Editorial Team November 6, 2025

Immersive experiences make your event. But what happens if the

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How to Map a Successful B2B Product Launch Strategy

How to Map a Successful B2B Product Launch Strategy?

Ciente Editorial Team October 31, 2025

A successful product launch strategy isn’t centered on the event.

Read More »
OpenAI Acquires Software Applications Incorporated, the Brilliant Mind Behind Sky

OpenAI Acquires Software Applications Incorporated, the Brilliant Mind Behind Sky

Guest Author October 24, 2025

OpenAI acquired the startup behind Sky. But there’s more than

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OpenAI Launches Its AI-Driven Browser, Atlas, to Challenge the World's Most Popular One

OpenAI Launches Its AI-Driven Browser, Atlas, to Challenge the World’s Most Popular One

Ciente Editorial Team October 23, 2025

OpenAI’s new browser, Atlas, built around ChatGPT, does away with

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Behavioral Triggers: Generate High-Quality in the New Marketing Age

Behavioral Triggers: Generate High-Quality in the New Marketing Age

Ciente Editorial Team October 22, 2025

Marketing models fail because they perform on guesswork, not tangible

Read More »
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