Ciente Newsroom
Leaders are facing headwinds across the organization, as navigating the VUCA world becomes an enormous challenge. It is complex for leaders to keep track of the rapid change, as much of it is lost in the noise.
Ciente curates this content for you, reporting on emerging B2B trends and market deep dives.
The Newsroom is a comprehensive coverage for leaders making dent in the space- informing them of their next best move.
IREN’s Shares Surge After Announcing $9.7 Billion Microsoft Deal
IREN is setting the pace as the Microsoft deal could
Musk’s xAI Introduces Grokipedia, Wikipedia’s Counterpart.
xAI just launched Grokipedia, and it’s raising questions nobody’s comfortable
Qualcomm Unveils New AI Chips to Rival AMD and NVIDIA
Qualcomm is the latest entrant in the AI chip manufacturing
Arsen Launches Smishing Simulation to Fight Mobile Phishing
AI-based scams are a plague on our society. A tool
Microsoft Re-Introduces Mico, the Face of Its Copilot Assistant to Make AI More Human-Centric
Several in the industry are labeling Microsoft Mico’s comeback as
OpenAI Acquires Software Apps Inc., Creator of Sky – Ciente
OpenAI acquired the startup behind Sky. But there’s more than
OpenAI Launches Atlas, Its New AI-Powered Browser – Ciente
OpenAI’s new browser, Atlas, built around ChatGPT, does away with
Major Websites and Platforms in Recovery Mode as AWS Faces an Outage
Amazon-owned operations faced an outage worldwide. And this spotlights the
Oracle’s Stock Takes A Jump After Meta Deal Confirmation
Oracle stock is surging after confirming its expanded cloud partnership
Reducing Churn in SaaS
Curtailing churn is a major
Lead Conversion Rate: How to Calculate and Improve It
Lead conversion does not follow a one-size-fits-all approach. Yet many organizations believe that the standards are never-changing. It is time to challenge these assumptions.
An Explicit Framework for Developing Your B2B Ideal Customer Profiles
Developing your B2B ICPs isn’t
Work Smarter with the Best B2B Sales Prospecting Tools
Sales reps, busy with grunt
Everything You Should Know About Appointment Setters
Exceptional appointment setters go beyond
Lead Tracking: Shifting Probability in Your Favor
Marketers have become addicted to
Find the Right Prospects with LinkedIn Sales Navigator
LinkedIn Sales Navigator is at
Brand Management: The Complete Guide
Brand management isn’t deciding between
Optimize Your Campaign Performance with the Right Display Ad Metrics
Tracking only CTRs can leave you questioning your ad campaign’s success. But with the right display ad KPIs, it’s not guesswork, but an informed strategy.
About Newsroom
As innovation races at breakneck speed, we help leaders uncover insights that enable them to understand B2B tech and its effects on their industry.
It’s all about market information, edited not to distill but to enhance.
We report across three key industries- MarTech, SalesTech, and InfoTech.
- MarTech for marketing leaders who need to stay agile and ever-informed of all the currents in marketing and its technologies.
- SalesTech for CSOs and CFOs to understand acquisitions, changes in AI, and the dynamic relationship between changes in tech and revenue.
- InfoTech for the broader technological industry at large and its subsequent effects on the market
Whether you’re looking for top-of-the-class reporting in B2B SaaS, AI, tech news, and trends, Ciente’s Newsroom is your go-to source.
We provide unbiased coverage and insider knowledge on all topics leadership to make the right decision.