Salesloft Acquires Drift: Building a Data-Driven Sales & Marketing Juggernaut
February 22, 2024
Unify, personalize, win! SalesLoft & Drift join forces for an AI-powered B2B journey that skyrockets sales.
AI, Digital Marketing and SEO
February 20, 2024
Introduction Will digital marketing and SEO agencies lose their jobs? It’s hard to say, but what
Key elements in defining Hyper-Segmented audiences
February 20, 2024
Macro-level audience targeting has become obsolete in contemporary marketing. How can hyper-segmentation help marketers drive value?
IoT and Software Synergy: Building a Connected Future in IT
February 9, 2024
Synergizing IoT with software is a game-changer reforming gadget interaction and communication. It opens up limitless
Developing a Data-Centric Martech Stack for Business Success
February 9, 2024
From a click to a view, everything is a data point for businesses to profit from
Engaging the Modern B2B Buyer
February 6, 2024
B2B buyers have changed, and a static pitch deck won’t cut it. They expect consultative, value-driven
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