Ciente Newsroom
Leaders are facing headwinds across the organization, as navigating the VUCA world becomes an enormous challenge. It is complex for leaders to keep track of the rapid change, as much of it is lost in the noise.
Ciente curates this content for you, reporting on emerging B2B trends and market deep dives.
The Newsroom is a comprehensive coverage for leaders making dent in the space- informing them of their next best move.

Hightouch and Narrative Are Finally Giving Companies Their Identity Back
So Hightouch and Narrative are teaming up. And it’s actually

Tencent Cloud, TVU Partner on Cloud Production Tech – Ciente
TVU Networks’ transformative partnership with Tencent could revolutionize media workflows

NVIDIA Strikes a $100 Billion Deal with OpenAI to Develop Data Centers
As OpenAI and NVIDIA land an AI deal, building the

MediaTek Launches Improved AI Processor to Compete with Qualcomm
About time the silicon industry starts its competition. From Intel

TII and NVIDIA Open Next-Gen AI Research Facility – Ciente
The first-of-its-kind multidisciplinary NVIDIA research lab could be the much-needed

NVIDIA Agrees to Invest $5 Billion in Intel to Co-Develop Chips
If the B2B industry had the perfect couple announcement- this

ABB Robotics Invests in LandingAI for Robotic Vision Enhancements
ABB Robotics has just invested in LandingAI, and it’s a

Invisible Technologies Raises $100 Million. Promises Next-Gen AI Infrastructure for Enterprises.
Invisible Technologies has just raised $100 million in growth funding,

Microsoft Introduces New Capabilities to Deliver Next-Level AI Readiness with Microsoft Fabric
Businesses are moving from AI deployment to engineering it. It

A Brief Guide to An Effective ABX Strategy
Complex buying committees have escalated the need for sophisticated ABM frameworks. Here, ABX steps into the limelight as a much-needed reiteration of ABM.

Different Types of Sales Prospecting to Revamp Your Sales Strategy
Setting up sales success means

Sales-Qualified Leads Are People, Not Points
Sales Qualified Leads (SQLs) are

Programmatic Display Examples: 5 Brands That Broke Through the Clutter
Audience insights underpin successful ad

The Best Lead Generation Companies: USA
High-quality lead generation is difficult.

A Strategic Lead Generation Framework for IT Companies
The crowded tech market demands uniqueness and proof of credibility. How far will the traditional lead gen strategies for IT companies take you? Find out.

Appointment Setting vs. Cold Calling: How Do You Reach Accounts That Matter Most?
Expecting an appointment for every call made is unrealistic. Here’s where drawing a line between appointment setting and cold calling becomes crucial.

AI and Decision Making: The Tech Shaping Leadership
What happens when a decision you made fails? Revenue falls, stocks crash, and the worst part is that employees who trusted you have to be laid off.

Lead Generation For Manufacturers: Leveraging the Disruption
Manufacturing, the backbone of the world economy, is always neglected in B2B conversations.
About Newsroom
As innovation races at breakneck speed, we help leaders uncover insights that enable them to understand B2B tech and its effects on their industry.
It’s all about market information, edited not to distill but to enhance.
We report across three key industries- MarTech, SalesTech, and InfoTech.
- MarTech for marketing leaders who need to stay agile and ever-informed of all the currents in marketing and its technologies.
- SalesTech for CSOs and CFOs to understand acquisitions, changes in AI, and the dynamic relationship between changes in tech and revenue.
- InfoTech for the broader technological industry at large and its subsequent effects on the market
Whether you’re looking for top-of-the-class reporting in B2B SaaS, AI, tech news, and trends, Ciente’s Newsroom is your go-to source.
We provide unbiased coverage and insider knowledge on all topics leadership to make the right decision.