AI-Powered Marketing: Panacea, Poison, and Power or How trust, taste, and morality shape the future of AI in business.

AI in marketing is an inevitability. But beyond the hype, have leaders expanded

The B2B landscape is in a state of flux, with new tech being

Data is everywhere. B2B organizations are inundated with information, but merely having data

Moreover, in this tech-dominated world, CIOs directly influence
the decision-making of other functions