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Ciente > Blog

MarTech Stack Challenges and How to Get Past Them

Why high-quality data is imperative for marketers

High-quality data is essential to stand out when thousands of other things are vying for your

The Truth Behind AI Text Generators

Empowered by machine learning and natural language processing, AI-text generators are the latest rage, but the

Marketing Communications Competencies for 2023

Marcom can’t be a piecemeal strategy. It needs to be connected to data and cross-functional expertise

Marketing Technology: Martech Tools challenges and benefits

Skyrocketing business ROI doesn’t stem just from marketing your business. The goal is to overcome dynamic

Technology for a better CX

There’s a chasm between the CX brands deliver and what customers expect. Technology can bridge this

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