About time the silicon industry starts its competition. From Intel and Nvidia to Apple, Qualcomm, and Mediatek, all are racing to win the AI game. Now, it’s Mediatek’s turn in the spotlight.
MediaTek Inc., sometimes informally abbreviated as MTK, is a Taiwanese fabless semiconductor company that designs and markets a range of semiconductor products, providing chips for wireless communications, high-definition television, handheld mobile devices like smartphones and tablet computers, navigation systems, consumer multimedia products, and digital subscriber line services, as well as optical disc drives.
The organization overtook Qualcomm in 2020 as the leading chipset manufacturer of smartphones. However, Qualcomm’s acquisition of Movian AI (An AI research center from Vietnam) and Alphawave (British Semiconductor Manufacturer) helped position the organization as a force of AI.
And MediTek has taken note of it. The two companies often stand against each other as rivals. And in response, MediaTek has launched the Dimensity 9500, an AI processor chip.
MediTek says this about its chips:” The MediaTek Dimensity 9500 adopts a third-generation All Big Core CPU design, combining a 4.21GHz ultra core, three premium cores, and four performance cores, with four-lane UFS 4.1 storage. This design delivers up to 32% higher single-core and 17% higher multi-core performance compared to the previous generation, while the ultra core achieves up to 55% lower power consumption at peak performance, giving users longer battery life and greater productivity. The 9500 is also up to 30% more power efficient while multitasking in games and social audio call apps.”
Mediatek has essentially created a multi-purpose chip that functions as a CPU and a GPU: it’s powerful enough that the organization says it can handle AAA-type real-time rendering and lighting effects.
And create a smarter smartphone experience.
It will provide: –
- Accelerates AI-model efficiency by 40%.
- 33% higher peak performance.
- 42% Power efficiency and higher interpolation with 120FPS.
- 55% less power consumption at peak performance.
- Captures RAW- Domain Processing up to 200MP.
- 50% lower latency (network) with AI congestion prediction.
Overall, this AI chip is positioned to empower organizations to run AI natively on the device and harness the power of smartphones, something most chip manufacturers are racing to achieve.
But can these chips reach the sophistication of Apple’s M4 and surpass it?
Their designers do think so.
